adidas Skateboarding x Japanese Skateboard Brand, Evisen
adidas Skateboarding reveals its latest capsule collection with Tokyo-based skate brand, Evisen. A curated clash of east meets west, the collaborative effort debuts a strong collection of essential silhouettes for any season, while incorporating Japanese design details with street and sportswear cues. The 5-piece apparel and footwear collection is designed with functionality and practicality built into each product.
“Evisen is a skateboarding brand that I started in 2011 with my close friends,” explains Evisen founder, Katsumi Minami. “Our style is a combination of traditional Japanese imagery and skateboarding. All of the team are rare characters, they’re all interesting in their own way, lifestyle as well as skateboarding. For the collaboration with adidas, our art director’s idea was create a logo from sampling sake labels. The whole team loves drinking sake.”